- 01.2016 - 05.2016
- Prototype Experience
- Experience Co-Design
- Visual Design - Junyue Hua
- Experience Journey
- User Flow
Travel service industry is a very fragmented market. So the objective is to analyze the travel experience and explore interaction solutions to foster a community to inspire, plan and share experience.
The process started with defining and understanding the user persona. With that in mind, we user researched and broke down the touchpoint in a travel experience from the beginning to the end. After understanding the opportunity, we worked on the user flow to resolve the pain points.
Fig. User Persona
Fig. Experience Journey
Fig. User Flow Wireframe
Fig. User Flow Whiteboarding Process
A photo geolocation based travel app to foster a community of travel enthusiasts to inspire, create more memories and share. The interaction and user experience provide ease on research and comparison in the process of planning a trip.
Fig. Contribute - 95 million #travel photos are taken on Instagram. What if we can empower travelers to share their experience by leveraging the metadata, geolocation and time stamps of the photos to generate the itinerary?
Fig. Itinerary - Visualized itinerary inspires the others and allows them to learn about the contributor experience and how they plan and the trip.
Fig. Save Wishlist - Respective photo is tied to a geolocation highlighted on the itinerary map. Users can save the dream spot to wishlist.
Fig. Wishlist - Hard time deciding on where to go for your vacation? The objective of wishlist not only focus on the user experience but leveraging this touchpoint to show travel deal details to save the time consumed by trip research and comparison.
Fig. Plan - Users further curate their wishlist with provided information to plan the daily route of their trip.